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Propaganda Premium E-Liquid was founded by Nicholas DeNuccio and Nicholas Bull in March 2014 with $200 and a clear goal: to become one of the top-selling e-liquid companies in the industry. To get there, they spent hours researching and developing e-juices featuring just the right percentages of high-quality vegetable glycerin, propylene glycol and food grade flavorings plus various nicotine options to create what is known in the trade as an “all-day vape.”

Next, they launched an instantly recognizable brand with a memorable, edgy name (spoofing government propaganda) and a powerful, all-seeing eye logo that reads clearly across all platforms. Today, Propaganda offers six distinct e-liquid lines featuring 23 flavors, employs 21 enthusiastic millennials, boasts more than 1.5 million units sold per year and is available in 5,000+ U.S. retail locations and over 40 countries around the globe.